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Report on Coconut Water Questions Health Claims
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Atlanta, GA: A new report released by an independent health product testing firm on the health benefits of Coconut water has found that some of the health claims made the various manufacturers of the popular health drink may not be true, which could imply consumer fraud.
The report, by ConsumerLab.com, found that of the three leading brands of Coconut water, only one--Zico Natural--contains the amount of sodium, potassium, magnesium and sugar stated on its label.
Two other brands, Vita Coco and O.N.E., matched their stated contents for sugar and potassium only. The amounts of sodium and magnesium--two components essential to maintaining hydration--were not as advertised, with Vitia Coco being 82% lower and O.N.E. 35% lower than the amounts stated on their labels.
The electrolyte contents of these drinks is among the main selling points and what consumers believe they are paying for when they buy the beverages. According to a report on CNN.com, Bonnie Taub-Dix, a registered dietitian and spokesperson for the American Dietetic Association, says consumers are not getting what they pay for.
"When something like this becomes wildly popular, people have a tendency to look at the claims rather than reality," Taub-Dix, the author of Read It Before You Eat It, told CNN. "If you're working out and sweating a lot, this isn't going to do the trick."
Published on Aug-5-11
The report, by ConsumerLab.com, found that of the three leading brands of Coconut water, only one--Zico Natural--contains the amount of sodium, potassium, magnesium and sugar stated on its label.
Two other brands, Vita Coco and O.N.E., matched their stated contents for sugar and potassium only. The amounts of sodium and magnesium--two components essential to maintaining hydration--were not as advertised, with Vitia Coco being 82% lower and O.N.E. 35% lower than the amounts stated on their labels.
The electrolyte contents of these drinks is among the main selling points and what consumers believe they are paying for when they buy the beverages. According to a report on CNN.com, Bonnie Taub-Dix, a registered dietitian and spokesperson for the American Dietetic Association, says consumers are not getting what they pay for.
"When something like this becomes wildly popular, people have a tendency to look at the claims rather than reality," Taub-Dix, the author of Read It Before You Eat It, told CNN. "If you're working out and sweating a lot, this isn't going to do the trick."
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