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LAWSUITS NEWS & LEGAL INFORMATION

Inflated Circulation

New York, NY: (Dec-18-07) The US Attorney's Office and other federal prosecutors brought charges against Tribune Co., a media group, alleging that two of its newspapers, Newsday and Hoy, inflated circulation numbers. Sources claimed that the parties recently reached a settlement in which Tribune's Newsday and Hoy admitted the allegations. Newsday admitted that senior managers told distributors to lie to auditors regarding a promotional program it claimed was responsible for some of its sales figures. In part, the numbers were boosted because Newsday employees posed as customers and bought large quantities of the paper throughout Long Island, New York.

Under the settlement agreement, Tribune Co. has agreed to pay $15 million to resolve litigation. The agreement, under which the two newspapers will avoid prosecution by the US Attorney's Office, was reached after they set aside up to $90 million to compensate advertisers misled by the false numbers. So far $83 million has been paid. [REUTERS: MARKETING FRAUD]


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Published on Dec-23-07


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